Tell me it’s not true! School has already begun?
These are the thoughts of millions of moms around the world, as they enter into the first few weeks of the school year.
Are you prepared? Do you know what you need to do to stay at the top of your game as a mom with kids in school?
For the past 28 years, number one best-selling author, counselor and life coach David Essel has been helping millions upon millions of people every year get into the practice of self-care, and moms, you might need this more than anyone.
Below, David talks about the six key self care tips, they can help you keep sane, during the school year.
Almost 20 years ago, I worked with my first mom who was having a serious anxiety attack 30 days into the school year.
She was nervous and anxious, because one of her children was going into first grade, and the other child was going to high school… Two daunting experiences for most children in their lifetime.
And she was really feeling their anxiety, and her own.
So, we sat down, over the period of several months, and went over all the most important self care tips that she needed to be following in order to be at her best.
The problem is that she wasn’t doing any of them, and actually felt guilty and filled with shame that she was looking at taking time for herself when she really needed to be putting all of her free time into her children and family.
But she was wrong.
Many women, many moms are wrong when it comes to the amount of time they put into their own self-care versus that of their children and family.
Below, are the six most important key self care tips for all moms to follow, when you have children in school:
Number one. Exercise. I know, I know, I know. You have no time.
Everyone has time to exercise, it’s whether you want to make it a priority or not.
Exercise of any type releases endorphins in the brain, feel good chemicals, anti-depressant chemicals, that can keep your mood elevated even when you’re going through the stressful experiences that your children are.
What type of exercises is best? The answer to this question is really easy: the type of exercise you’ll do on a regular basis. That’s it. No secrets. That’s it.
So, if you’re into yoga, Pilates, running, weight training, Zumba classes… I could care less what you’re into, just get engaged in the activity 3 to 4 days a week at minimal.
Do you hate all of the above?
Then walk dammit. I’m laughing as I write that, don’t take it personally, it’s just the truth.
No excuses when it comes to exercise. If you want to walk, or that’s the only thing you’ll do, 30 minutes a day minimal, seven days a week is what you need to try to say sane in this world.
Number two. Stay in close touch with your children’s teachers. Don’t be a nag, but I recommend at least every two weeks to touch base and ask their teachers about your children’s behavior, performance, effort and the end result of their work.
Now for the millions of teachers out there that are also moms that are reading this, you’re probably going to be pissed off at me right now because I’m recommending parents to stay close in touch with you.
It’s OK that you’re irritated with me, but I can tell you from experience, that the very best thing a parent can do is to be in close contact with the only other person that has her children more than she does on a daily basis: teachers.
Number three. Eat every 3 to 4 hours. Your energy levels, which is tied 100% into your blood sugar levels, need to be elevated throughout the day in order to reduce the chances of irritability, impatience, yelling… At the simplest thing that your children do.
We have found with all of our clients, when they eat every 3 to 4 hours a combination of protein and vegetables or a small amount of fruit, that they dramatically decrease their irrational reactions to the children’s behavior before and or after school. Never, ever, ever skip meals. Every 3 to 4 hours, eat something healthy.
Number four. Remember, your children are children. I don’t care if they’re six, or 16, they’re kids.
Recently, one of my clients with a 14-year-old child, a young girl, snuck out of the house when she had a sleepover, got in a car full of boys, and they went on a joy ride at midnight.
Everyone was safe, no one got hurt, and when her daughter came back to the house she was filled with guilt and shame for breaking the rule surrounding not leaving the house during a sleepover.
Many parents would absolutely flip out, ground their children for six months or do some other outrageous rages disciplinary action… Because they’re being freaking children.
The role of the child, as they age, is to learn to become independent. To live on their own. To make their own decisions. And guess what mom and dad? They’re going to make mistakes.
If you were the perfect child, good for you, but that’s not normal. Most children will try to push boundaries and territories and we must be firm, without being ridiculous.
My client, recommended when she talked to her former husband, that they take away her privilege for sleepovers for several weeks, and get her involved in community action, whether it’s picking up trash on the side of the road or some kind of service… Which I told her was a brilliant move.
Her husband? He didn’t see it that way. He wanted to be the big bad Wolf. He wanted to go after and beat the hell out of the boys in the car. He wanted to take away her phone and ground her for months. He was being a bully, I’m sorry I’m just gonna call it the way it is.
If you can’t sit down and talk with your children, with a consequence yes, and not bully them and berate them and beat them down, you suck as a parent.
Please get into counseling with someone who can teach you How to be a reasonable adult. If this irritates you, you need a lot of counseling.
And if you really think I’m wrong? Hire me for eight weeks, I’ll work with you one on one and teach you how to be a phenomenal, loving, boundary setting parent… Something this world needs more of.
Number five. relaxation techniques. Get involved with meditation, deep breathing, you can go and google my relaxation video on YouTube, a brief meditation, and do it every day.
It doesn’t matter if it’s four minutes a day or 30 minutes a day, get into the habit of doing breathing or meditation exercises. I recommend guided breathing or guided meditation, so you don’t have to try to do something that is so foreign for most of us.
This will lower your anxiety, decrease a percentage of depression, boost immune system functioning and much more.
Number six. Journal every day. Right about the great things your kids are doing, and the challenges they’re offering you. Balance your writing. But get it out of your head on paper, and then you can actually share that with a counselor, minister, priest or life coach if you run into serious parenting issues.
Over the last almost 30 years, I’ve worked with children as low as 10 years of age who are filled with either anxiety or anger all the way up to 18 years of age as they were preparing to leave high school and go on their own… Struggling with alcohol, drugs, peer pressure and more.
There’s a darn good chance as a parent you’re going to need a support system outside of friends and family, once again a counselor, therapist or a life coach could be a saving adjunct, or tool, to your parenting experiences.
Over the last 40 years, I have had the greatest opportunity in the world, to learn how to be a parent to four different children.
A role model. At first, I was overly demanding, yes, I was a bully, and that was in 1980.
Recently, three years ago, I became the male role model for a beautiful 10-year-old little girl who now is 13 1/2, who never had a consistent, loving, caring, male role model… And it is been the most incredible experience for both of us.
But hold on Sally! That doesn’t mean it’s been easy. I’ve had to use incredible patience, outrageous communication skills, and allow her to grow at her rate… Not my rate.
Think about that as a parent. I know, by following the above six tips, you can rock your own world, and become the parent that maybe you’ve always wanted to have in life.
David Essel‘s work is highly endorsed by individuals like the late Wayne Dyer, and celebrity Jenny McCarthy says “David Essel is the new leader of the positive thinking movement.“
His 10th book, another number one bestseller is called “focus! Slay your goals, the proven guide to huge success, a powerful attitude and profound love. “
His work as a counselor and life coach has been verified by psychology today, and marriage.com verifies David’s work as one of the top relationship counselors and experts in the world.
If you’d like to bring David into your organization as a speaker, or take advantage of his free 15 minute jump start counseling session on the phone, contact us right now at www.davidessel.com by mentioning where you read this article!
How to Simplify Your Marketing Strategy
The term ‘marketing’ encompasses a huge range of different techniques, and it can be overwhelming to consider the number of options you have as a new business owner when it comes to creating your marketing strategy. Bearing in mind that you will have limited time, staff, and capital in the early days of your business, it’s best to concentrate on simplifying your approach as much as possible. The best was to do this is by focusing on digital automatic marketing, and here’s why.
Luckily there is a lot of software designed to help people carry out digital marketing activities. It helps you to keep on track when it comes to following your marketing plan, and centralises all the information you could need to carry out the various aspects of it. Furthermore, thanks to services like Piesync, you can now sync your marketing app to your email account, for example creating a HubSpot Outlook connection.
When it comes to marketing, your contact list is a crucial source of potential income, so you need to make the most of it. Syncing these apps helps you to save a lot of time as you will no longer need to manually input your contacts, you can even filter the kind of contacts you sync. Updates you make to contact details will be updated on all apps too, and it’s a great tool when it comes to automatic marketing.
Automatic marketing is the key to spending less time drumming up business and more time running it. It uses intelligent technology to source potentially lucrative information from the communications you have with your contacts, and uses it to create marketing materials, which it then sends out to the relevant audience in bulk.
This means that you can have a constant, steady stream of marketing activities being actioned while you focus on the other aspects of your business.
You can now download marketing apps to your phone and other remote devices, which allows you to access the software you need in order to carry out various marketing activities such as outreach and engagement response, wherever you are. This helps you to be more flexible when it comes to your working schedule.
If you’re just starting out as a business owner, you will no doubt be pulled in lots of different directions while you still have minimal staff numbers, so being able to set up automatic marketing, respond to engagement, and take action on the go is a life saver.
Marketing is an essential part of any business; it creates customers and helps you to build up a reputation, but it is also expensive and time consuming. Simplifying your marketing routine helps you to save time and money, which is especially important if you’re just starting out, or if you have a large company with a significantly large marketing plan. Using marketing apps, and syncing them with your contacts in order to enable automatic marketing is a great method of streamlining your marketing operations. For more business advice such as how to start a business from scratch, check out chaosandkiddos.com.
Email Marketing Laws
With the rise of social media, instant messaging and texting, many pundits are declaring the death of email. However, rumors of the demise of the medium are greatly exaggerated. Email continues to deliver the best return on investment of any advertising strategy.
In fact, for every dollar you spend on email marketing, you can expect to earn an average of $32 in business. However, there are some rules by which you must abide to avoid harassing potential customers, as well as ensuring you stay on the right side of the law.
The CAN-SPAM Act
Also known as the Controlling the Assault of Non-Solicited Pornography and Marketing Act, this 2003 regulation laid down the rules with which commercial email messages must comply to this day.
The act defines any electronic mail message advertising or promoting a commercial product or service—including email messaging promoting content on commercial websites—as a commercial message. Penalties for violations of the act are imposed by the Federal Trade Commission and include fines of up to $16,000 for each instance of a violation. In other words, if 100 emails sent on your behalf are determined to be in violation of some aspect of the regulation, you’ll pay up to $16,000 per message.
The Basic Rules
The primary purpose of the act is to minimize the amount of Spam emails floating around the ‘Net. Another goal is to ensure email users have as much choice as possible when it comes to receiving advertising messages. Whatever your endeavor, whether it’s selling cosmetics from home, marketing furniture or you’re learning how to sell an ebook online with a platform like Shopify, you must:
- Identify Yourself: The “From”, “To” and “Reply To” fields must contain accurate information so recipients know from whom the message originates and to where their response to it will go. Said simply, you must identify your business.
- Provide an Accurate Subject Line: The “Subject” field must contain information describing the nature of the email and it must be pertinent to the message. You can’t promise dancing kittens if the message is really about snaking clogged drains.
- Label the Message an Advertisement: The body of the message must tell recipients they are reading an advertisement. No pretending to be a long lost friend looking to hook them up with an amazing discovery you just found. There is an exception to this rule however. There is no need to make this disclosure if everyone on your mailing list has agreed in writing to accept advertisements from you.
- Stipulate a Physical Address: Even though you’re messaging over the ‘Net, you’re required to provide a standard postal address at which you can receive traditional mail. The address must be valid and it must be a mailbox you check on a regular basis.
- Allow Recipients to Opt-out: Every message must include an unsubscribe link to afford those who receive your messages an easy way to stop your transmissions. This typically takes the form of an “Unsubscribe” link at the bottom of the message. It must be readily discernable and you cannot make users jump through hoops to stop your messages.
- Fulfill Opt-out Requests in a Timely Fashion: Unsubscribe requests must be honored within 10 business days of receipt. This courtesy is to be provided free of charge. You are not allowed to ask for any personal information during this process, nor are you permitted to sell their email address to another company.
- Know What’s Being Done in your Name: In most cases, third party email marketing services are engaged to handle campaigns of this nature. This means you’ll leave compliance with these rules to an outside resource. However, you’re still held responsible for whatever actions they take. Before you turn your campaign over to a contractor, make sure they have a reputation for always operating within the law.
The Bottom Line
The best way to ensure success with an email campaign is to build your mailing list organically. That way, people on the receiving end have already agreed to hear from you and are more likely to respond to your entreaties. Yes, it takes longer to get your marketing effort up and running with this method, but the results are better and you’ll be less likely to irritate people.
Starting a Family Business? Here’s Why Business Cards are Important
Starting a family business is no mean feat. It is all the more pressing when you are building everything from scratch. Not only do you have to balance your family and work life in a manner that gives you peace, but you also need to tend to your new business like it’s another baby that you brought into this world.
Remember your business needs ample attention from you right from the get go if it is to reach the level of success that you aspire for it to achieve.
For that, you need to turn to branding.
Only with the proper image and branding can you ensure that your family business isn’t going to run into the ground – especially mere weeks after it spreads its small wings.
And one of the best ways to establish this branding for a budding family business is through utilizing business stationery such as business cards.
Why Use Business Cards for Your New Venture?
Everyone is aware that conventional tools such as business cards are quite easy to obtain, yet just as profound in their positive effects. That is one of the reasons why they are so widespread in their adoption and usage.
With vendors such as Basic Invite, you can order your business cards with an ease that was never available before.
Through Basic Invite’s online design tool, you can ensure to develop your business cards through a variety of designs. In fact, the vendor allows you to have a choice of over 180 different colors for each element of your card.
Needless to say, this gives you virtually unlimited options to design your family business’ branding image. This is what sets Basic Invite apart from other online business card providers.
And that’s not all, since you could enhance those designs with prime accents such as foil cards. As a design element that adds a touch of elegance to any card, these rose gold, gold and silver accents could elevate your branding to a whole new level.
Basic Invite also allows you to order custom samples, so you could order the designs in one sample card to see how it would actually turn out. This way, you can judge your card by holding it in your hands, and change any design elements that do not work for you.
This also saves you a large amount in costs. You do not have to order a bunch of cards on blind faith only to find out that you could have improved on that one element… and have to go through the whole procedure again.
If you don’t like how the sample has turned out, you can simply discard it and change it again. You could then repeat the sample process until you have reached the perfect card design.
But you are not limited to only create business cards through Basic Invite. You could also have additional business stationery options such as envelopes in over 40 different colors. This way, you could complete your professional image while being right at home.
Another feature that sets Basic Invite apart from other vendors is how it allows you to save your recipients’ mailing addresses through its address capturing service. By sharing one simple link through social media, you could have your potential customers sign up to your mailing lists. From there, you could print their addresses onto the envelopes exactly as they are provided.
If you want to order online business cards with all of these features, then don’t hesitate from reaching out to Basic Invite today.
Since the company is running a 15% off promotion with coupon code: 15FF51, this would be the perfect time to obtain your new business cards. Make sure to get them today!